Celebrate The Derby with a Rough Rider Bourbon Mint Julep
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Press Release
Wild Turkey Unveils American Honey
The makers of premium whisky brand Wild Turkey are introducing an exciting honey-flavoured bourbon, American Honey to the UK this month. American Honey, is blended with real Kentucky Wild Turkey bourbon and hand-selected American honey and has been developed to be shared with friends, chilled from the bottle as a shot.
Unlike other honey flavoured bourbons, American Honey retains the taste and kick of straight bourbon but introduces subtle notes of sweet honey, caramel and orange giving it a much smoother finish. American Honey was the first ever bourbon liqueur with honey to launch in the US and is one of Wild Turkey’s signature drinks made in their distillery near Lawrenceburg in Kentucky, USA.
American Honey is smooth without being overly sweet and is perfect straight out of the bottle as a shot, chilled or over ice, or works well with mixers like cola.
American Honey will be touring University Student Unions around the UK with a branded American Honey photobooth and will also be offering the chance to win a US Road Trip in summer 2013. For more details go to www.facebook.com/americanhoneyuk
Espinoza Cigars Announces Espinoza Maduro
Espinoza Premium Cigars recently announced the release of an Espinoza Maduro, which will feature a dark Mexican Maduro wrapper. Espinoza’s other blend, the Espinoza Habano (released last year), is highly acclaimed. This is a cigar to watch for at your local tobacconist.
April 9, 2013 (Hialeah Gardens, Fla.) — Espinosa Premium Cigars is proud to announce the release of the long anticipated Espinosa Maduro. Coming off last year’s successful debut of the medium bodied Espinosa Habano, the Espinosa Maduro will be wrapped in a beautiful, smoothly textured, dark chocolate Mexican Maduro wrapper. Within this triple capped cigar lies a premium blend of tobaccos that have been combined to form a rich cocoa, cedar, pepper and spice base. This medium-full bodied cigar is the perfect combination of Erik Espinosa’s signature strength notes and the La Zona factory’s reputation for flavor.
The Espinosa Maduro is made in Espinosa’s La Zona factory in Esteli, Nicaragua and will come in 4 different vitolas: Robusto Box-Pressed (5×52), Belicoso Box-Pressed (5-1/2×52), Corona Gorda (5-5/8 x46), and Toro Box-Pressed (6-x52). All four sizes will be offered in boxes of 20. The Espinosa Maduro is set to be released at the end of April 2013.
Rocky Patel and Gary Sheffield Launch “The Homerun 500 Club Cigar” (HR 500)
Two icons in their respective fields, Rocky Patel and Gary Sheffield collaborate to launch a commemorative cigar – The Homerun 500 Club Cigar by Gary Sheffield
August 30, 2012 (Bonita Springs, FL). Two icons in their respective fields, Rocky Patel and Gary Sheffield join forces to bring you a special cigar, to commemorate Sheffield’s rare accomplishment of hitting 500 homeruns.
It is no secret in the premium cigar industry that the world-renowned Rocky Patel brand enjoys a sizeable following, owing to its reputation for the highest quality premium cigars and luxury lifestyle products.
All-star Gary Sheffield’s illustrious baseball career has rendered him an unforgettable figure in the world of sports. With all his tenacity and passion, Gary will always continue to strive for high performance and excellence.
So, it should come as no surprise that Rocky Patel Premium Cigar Company was the perfect fit for Gary Sheffield, himself a cigar enthusiast, to blend a cigar commemorating his 500th home run — The Homerun 500 Club Cigar by Gary Sheffield.
Both Patel and Sheffield have worked tirelessly to bring to market a perfectly blended and aged, medium to full-bodied premium cigar. Equally inspired is the box in which the cigars are presented. The velvet-lined, white leather-finish box is characterized with red stitching to match an authentic baseball. Both the metal plate on top of the box, and the artist’s rendering on the inside of the box were specially commissioned to reflect the momentous occasion of Gary Sheffield’s 500th home run.
Gary Sheffield will be promoting his Homerun 500 Club Cigar (“HR 500”) at special events, which will be held at fine retail tobacconists across the country. He will personally autograph each and every cigar box purchased at the events, and other memorabilia on multiple box purchases.
For Immediate Release For more information, contact Ratna Patel 239-593-1833
Johnnie Walker Releases “The Gold Road”
Johnnie Walker fans should look forward to tasting a new blend from the makers of their favorite whiskey. “The Gold Route” is the second blend in the Explorer’s Collection, and is “inspired by rich adventures traversing the Gold Route through Latin America.” More information below – it looks like this will go for around $95 suggested.
JOHNNIE WALKER® UNVEILS SECOND BLEND FROM JOHNNIE WALKER EXPLORERS’ CLUB – THE GOLD ROUTE™, INSPIRED BY THE RICHNESS OF LATIN AMERICA
- JOHNNIE WALKER EXPLORERS’ CLUB COLLECTION™ – THE GOLD ROUTE™ launches, blended exclusively for travellers and inspired by rich adventures traversing the Gold Route through Latin America
March 2013: Today JOHNNIE WALKER, the world’s leading Scotch Whisky brand, unveiled the latest exciting blend from its Trade Routes Series: JOHNNIE WALKER EXPLORERS’ CLUB COLLECTION – THE GOLD ROUTE. The Gold Route takes inspiration from the journeys made by the Walker family and their agents – from Central America through the Andean mountains, passing the Inca pyramids and along the coast of the Pacific Ocean – where they witnessed magnificent scenery and diverse cultures whilst in pursuit of new businesses and rich experiences.
The blend is available exclusively for travellers in duty free stores, and like the other blends which make up the Collection, it pays tribute to the travelling heritage of the John Walker & Sons agents.
Crafted from the finest aged whiskies hand-picked for a luxurious smoothness and vibrant flavour, in the glass the JOHNNIE WALKER EXPLORERS’ CLUB COLLECTION – THE GOLD ROUTE evokes a sense of the exotic fruit flavours and beautiful rich golden colours of this region.
“We took inspiration from the richness of flavours, sights and experiences of Latin America to help us select the most precious liquids for this blend,” commented Master Blender Jim Beveridge. He added: “On the nose, there is an immediate wave of an exotic mix of bananas, mango and pitaya, complemented by a hint of vanilla sweetness. On first sip, the palate embarks on a journey that is as distinct and magnificent as the vistas of Latin America: tantalising flavours, a perfect blend of fruitiness with hints of pineapples, guava, passion fruit and raisins, all balanced perfectly by deep charred peaty notes, in keeping with the signature smoky JOHNNIE WALKER flavour. Best enjoyed neat or on the rocks, the finish is smooth and luxurious, a fitting addition to the JOHNNIE WALKER lineage.”
Steve White, Marketing Director of Diageo Global Travel and Middle East, said: “At the very heart of JOHNNIE WALKER lies a bold spirit of adventure which has given rise to a great number of epic journeys. Our blends have been inspired by tales of rich travel adventures, in this case, along the Gold Route of the Americas and the Caribbean.
JOHNNIE WALKER EXPLORERS’ CLUB COLLECTION – THE GOLD ROUTE is a premium blend made exclusively for the intrepid travellers of today. It is a whisky to remind them of their own travels and inspire them to plan new journeys.”
JOHNNIE WALKER EXPLORERS’ CLUB COLLECTION – THE GOLD ROUTE is the second blend in the collection of three whiskies, collectively known as the Trade Routes Series, inspired by the richness that could be found along the great trade routes. The first release, JOHNNIE WALKER EXPLORERS’ CLUB COLLECTION – THE SPICE ROAD™, which launched in November to critical acclaim and great retail success, is an evocative expression of the vibrancy, aromas and spices that the JOHNNIE WALKER agents would have discovered in the thriving markets around Asia. The third release in the Trade Routes Series – JOHNNIE WALKER EXPLORERS’ CLUB COLLECTION – THE ROYAL ROUTE™ will be available exclusively in duty free stores later in 2013.
With a recommended retail price of $95, JOHNNIE WALKER EXPLORERS’ CLUB COLLECTION – THE GOLD ROUTE is available to travellers in duty free stores globally now.
Notes
Johnnie Walker Facebook: facebook.com/JohnnieWalker
Johnnie Walker Instagram: @johnniewalker
Twitter Hashtag: #JWGOLDROUTE
Campaign Video: http://youtu.be/tYzNryMTNRs
Further information on the history of the John Walker & Sons agent journeys
From the four corners of Scotland to the four corners of the world, JOHNNIE WALKER has always pushed boundaries to discover new horizons.
From 1820, the Walker family and their agents travelled the world, navigating their way down the famous trade routes: the Spice Road of Europe and Asia; the Royal Route from Europe to Persia; and the Gold Route of the Americas and the Caribbean, in pursuit of adventures bringing both new business and rich experiences.
Their efforts ensured that, by the 1920s, JOHNNIE WALKER had arrived in 120 countries and was being enjoyed on the great railways, luxury ocean liners and early transatlantic flights. Meanwhile, the striking image of the JOHNNIE WALKER Striding Man was becoming an icon all over the world.
Back in London, close to the shipping houses and docks from which the JOHNNIE WALKER agents travelled the world, Alexander Walker established the Travellers’ Room where his agents would convene to rest, talk strategy and exchange stories and samples from their travels. These colourful tales of exploration influenced the JOHNNIE WALKER Master Blenders, who began to create different styles of whisky to reflect these exotic stories.
Today, this tradition continues as JOHNNIE WALKER produces the JOHNNIE WALKER EXPLORERS’ CLUB COLLECTION, a range of whiskies made exclusively for travellers. The first three blends in the collection collectively known as the Trade Routes Series are inspired by the richness that could be found along the great trade routes.
Press Release: Iconic Leaf Recluse Draconian
The management at Iconic Leaf announced the release and some details of of the Iconic Leaf Recluse Draconian. Iconic Leaf is a cigar company headed by J.R. Dominguez that seems to have a fixation with innovation, especially when it comes to sizes. The company’s first release, RECLUSE, is available in ten sizes, three of which “have never been done before.”
Time will tell how these cigars are received.
March 4, 2013 — We are pleased to announce that we have completed the blend for our upcoming special edition release of Recluse. It is called the Recluse Draconian. It will be made in three vitolas called Sidewinders. Sidewinders are another new shape that we have created. As we did with our Kanu’ shape, the Sidewinder shape has never been done before in the cigar industry. It will remain undisclosed until its release at this years IPCPR July 13th-17th.
A few select retailers will get an advance release of the Recluse Draconian blend in three box pressed sizes. Recluse Draconian will be rolled in true Entubar fashion as is every cigar that is rolled in the Tabacalera Leyendas Cubanas factory.
The Recluse Draconian blend is truly exotic.
Wrapper: Ecuadorian Maduro
Binder: Proprietary
Fillers: Brazilian Hybrid
Piloto Cubano
Dominican
Iconic Leaf Ligero* (leaf developed and exclusive to Tabacalera Leyendas Cubanas)*
This blend was created in keeping with our philosophy of creating flavorful, well balanced blends that are smooth with many transitions.
We are proud that we have been able to bring quality and innovation together. This is only the beginning.
Awakened After 130+ Years: Wolfburn Distillery Starts Production
The new Wolfburn distillery, situated just 350m from the site of the original 19th Century Thurso site, has been successfully commissioned and production of fine single malt scotch whisky has today commenced.
Construction of the Wolfburn buildings was carried out by a group of local contractors, with the inner workings being crafted by Forsyths of Rothes, the world-‐leading distillery fabricators. Building work began in August and the distillery
equipment was installed across November and December. The entire project has been successfully completed on schedule and exactly as specified.
“This is an enormously exciting moment for everyone involved,” commented Shane Fraser, Wolfburn production manager. “To watch the distillery go from concept to reality has been a truly superb experience. Commissioning went very smoothly indeed -‐ the equipment performed exactly as expected -‐ and the first spirit, with a wonderful malty flavour, is already flowing from the stills.”
The first oak casks are now full of new Wolfburn spirit – the first such maturation to take place in Thurso in over a century.
The first Wolfburn distillery was built in 1821 and was passed down through subsequent generations of the Smith family; in its heyday it was the largest distillery in Caithness. Production ceased during the latter half of the 19th Century –
the exact date is not known. The first bottling of the next generation of Wolfburn single malt whisky is expected in early 2016.
Kurt Kendall Releases ‘Hustler’
February 1, 2013 (Londonderry, NH) — Kurt A. Kendall, founder of today’s 7-20-4 Cigars, has once again explored cigar history, reintroducing a second dusty brand … “Hustler” … a trademark that hails back to the late Nineteenth Century. It follows the company’s introductions of the 7-20-4 and 1874 boutique lines.
In 2009, Kendall breathed new life into the venerable “7-20-4″ brand name, acquiring the trademark for the original 7-20-4 line. It was named after the 1874-founded manufacturer in Manchester, New Hampshire. The company became the world’s largest cigar producer, until the 1962 Embargo killed its supply of Cuban tobacco.
“Hustler has a misty history,” reports Kendall, “which I’m still researching. The brand dates back to a New York State birth in 1892. I selected its original box art, because it almost leaps off the shelf. It shows a dandy in full stride, toting a carpet bag and briefcase, with newspaper and ‘bumbershoot’ under each arm. The jaunty angle of the cigar in his grin says this guy’s a hustler, in more ways than one.”
The Spanish cedar box holds an unusual 27 cigars, divided into three compartments. Each holds nine cigars … all parejos … in 5-1/2″ x 52, 6″ x 54 (both at $9.00 MSRP), plus 6-3/8″ x 58 ($11.00 MSRP).
Hustler, entirely separate from Kendall’s benchmark 7-20-4 line, is triple-capped for durability of their heads, and entubado-bunched, yielding a company-touted “vertical integrity” that ensures smooth draws and uniform burns. They are made by Tabacos de Oriente in Danli, Honduras. The tobaccos carry five years of aging, with the cigars resting another six months. Kendall first released the line in November, and they are carried at retailers nationwide … see the “Find Our Cigars” page on the company site (www.7-20-4.com) for local 7-20-4 tobacconists.
The cigars themselves boast an eye-catching twist … literally. They are spirally-wrapped in a two-tone, barber-pole wrapper, with a dark and brawny Brazilian Mata Fina leaf and a contrasting tawny, Ecuadorian-grown Connecticut Shade leaf. The heads are finished in a traditional Cuban-style pigtail. The Jamastran and Jalapa filler is held in a Costa Rican binder. Hustler contains no relatively flavorless ligero, relying instead on the other tobaccos in the blends to gain its power. Hustler is a medium-bodied smoke, with the spiral wrapper providing a visual emphasis to what Kendall calls it’s “swirl of complex flavors and aroma.”
Hustler’s first production run was shipped in November, and is sold out at press time … coinciding with the April shipment date of the cigar’s second release.
Wynwood Cigar Factory Opens
January 28, 2012 (Miami, FL) — Wynwood Cigar Factory a part of the Fabricas Unidas family has opened its doors in the Wynwood art district of Miami. The concept of the Wynwood Cigar Factory came from the minds of Christian Eiroa and Robert Caldwell and features a unique environment for cigar smokers and art lovers alike.
Wynwood Cigar Factory offers exclusive cigar blends rolled by some of the best talent from Honduras. Rollers competed in Eiroa’s Honduran factory for a chance to come to Miami to roll for the Wynwood Factory.
“I’m very excited to have the rollers here in the factory, as the final piece in this project,” says Caldwell. “I’ve spent the past six months creating the space and now we are able to bring the cigars to life.”
Wynwood Cigar Factory is now producing and selling Wynwood Factory Fresh and Wynwood Art Edition as well as other blends the rollers are creating at this time. Wynwood is open daily from 9:00AM – 5:00PM for cigars, tours and merchandise.
Expect to see these cigars and other brands, as a part of the Fabricas Unidas family, to appear in retail locations nationwide. For more information or to schedule a private tour of the Wynwood Cigar Factory, please call (800) 253-1429.
BUFFALO TRACE DISTILLERY PLAYS WITH FIRE IN LATEST EXPERIMENTAL WHISKEY RELEASE
FRANKFORT, FRANKLIN COUNTY, KY (Jan. 2013) Just in time for colder weather, Buffalo Trace Distillery offers a solution to your winter chills. The latest Experimental Collection bourbons both survived the heat. The Hot Box Toasted Barrel Bourbon Whiskey and #7 Heavy Char Barrel Bourbon Whiskey are the two latest offerings from the Kentucky distillery.
Both of these experiments study the effects of extreme heat on oak barrels and the flavor of the bourbon inside.
The Hot Box Toasted Barrel Bourbon involved placing the barrel staves into a “Hot Box” at 133 degrees Fahrenheit. Then, the staves were steamed before being assembled into a barrel. The goal was to drive the flavors deep into the wood.
Next the barrels were filled with Buffalo Trace Rye Bourbon Mash #2 and left to age for 16 years and 8 months. The resulting bourbon is a well-balanced whiskey with fruity notes complimented by a caramel and buttery taste.
The #7 Heavy Char Barrel Bourbon Whiskey experiment used barrels which were charred for 3.5 minutes, as opposed to the normal 55 second char used by Buffalo Trace typically. The barrels were then filled with Buffalo Trace Rye Bourbon Mash #2 and left to age for 15 years and 9 months. The end result is a bourbon with an oaky aroma followed by a body that is heavy and complex. A smoky and robust flavor, with fantastic woody notes and hints of vanilla, fruit and tannin. It is dry and balanced.
“Toying with barrels is fun and interesting. It’s quite dramatic to see how something as simple as an extra heavy barrel char can influence the taste of bourbon,” said Harlen Wheatley, master distiller. “Both of these experiments yielded very interesting and balanced flavor profiles that I think most people will enjoy tasting.”
These “hot” barrels are part of the more than 1,500 experimental barrels of whiskey aging in the warehouses of Buffalo Trace Distillery. Each of these barrels has unique characteristics that differentiate it from all others. Some examples of these experiments include unique mash bills, type of wood and barrel toasts. In order to further increase the scope, flexibility and range of the experimental program, an entire micro distillery, named The Colonel E.H. Taylor, Jr. “OFC” Micro Distillery, complete with cookers, fermenting tanks, and a state-of-the-art micro still has been constructed within Buffalo Trace Distillery.
The Experimental Collection will be packaged in 375ml bottles. Each label will include all the pertinent information unique to that barrel of whiskey. These whiskeys will retail for approximately $46.35 each. These rare experimental bottles should be available in late January or early February. For more information on the Experimental Collection or the other products of Buffalo Trace Distillery, please contact Kris Comstock at kcomstock@buffalotrace.com
About Buffalo Trace Distillery
Buffalo Trace Distillery is a family-owned company based in Frankfort, Franklin County, Kentucky. The Distillery’s rich distilling tradition dates back to 1787 and includes such legends as E.H. Taylor, Jr., George T. Stagg, Albert B. Blanton, Orville Schupp, and Elmer T. Lee. Buffalo Trace Distillery is a fully operational Distillery producing bourbon, rye and vodka on site and is listed on the National Register of Historic Places. The Distillery has won seven distillery titles since 2000 from such notable publications as Whisky Magazine, Whisky Advocate Magazine and Wine Enthusiast Magazine. It was named Whisky Magazine 2010 World Icons of Whisky “Whisky Visitor Attraction of the Year.” Buffalo Trace Distillery has also garnered more than 200 awards for its wide range of premium whiskies. To learn more about Buffalo Trace Distillery visitwww.buffalotracedistillery.com