Michael Herklots announced via his blog yesterday that Nat Sherman will be hosting a limited attendance cigar event at the Nat Sherman Townhouse in honor of the recent #10 ranking of the Nat Sherman Timeless (Nicaraguan blend). The cost is $50, but if you’ve ever been to a Nat Sherman event, you know that Herklots knows what he’s doing and he always makes the ticket price well worth it.
“Please join us at the Nat Sherman Townhouse on Wednesday, March 6, 2013, from 7:30-9:30pm. Admission is $50 per person. Attendence is EXTREMELY limited. Tickets must be purchased in advance and are non-refundable. Call 646-442-1850 for more information.”
The makers of Wild Turkey are out to control the high-end bourbon market by releasing Russell’s Reserve Single Barrel. This bourbon whiskey is non-chilled in the production process, which theoretically will enhance the flavor of the bourbon. This new expression is also unique in that it carries a 110-proof label, which is significantly higher than other expressions of this kind of spirit.
TRUE, UNCOMPROMISING BOURBON FOR TRUE BOURBON LOVERS: INTRODUCING THE FIRST RUSSELL’S RESERVE® SINGLE BARREL
LAWRENCEBURG, KY (February 20th, 2013) – When it comes to whiskey making in the United States, Jimmy Russell and his son Eddie are America’s bourbon aristocracy. After an incredible 90 years combined experience distilling award-winning whiskey, the two are rolling out one of their richest and most flavorful bourbons to date: Russell’s Reserve® Single Barrel Straight Kentucky Bourbon Whiskey. This much anticipated bottling at a take-no-prisoners 110 proof is nonchill filtered, resulting in an unparalleled burst of flavor in every sip. As the crowning glory of America’s famed Wild Turkey bourbon family, Russell’s Reserve Single Barrel promises to not only be the choice for bourbon connoisseurs, but it will also be what Jimmy and Eddie reach for time and time again. As they say in Lawrenceburg, “Our experience guarantees yours.”
What makes Russell’s Reserve Single Barrel unique is not only its high proof, but the fact that the whiskey bypasses the chill-filtration process. Chill-filtration is a common process whereby the whiskey is chilled at temperatures below freezing and is passed through an absorption filter thus removing fatty acids and other flavor contributors such as esters and proteins. By avoiding the chill-filtration process, the whiskey is bottled with more flavor compounds and a deeper color which is denoted by an impressive haze when ice or chilled water is added.
Every expression of Russell’s Reserve – both the Bourbon and rye Whiskey – is matured in only the deepest number 4 or “alligator” charred American white oak barrels to ensure the richest flavor and color. Jimmy and Eddie insist on this char level and are among only a handful of whiskey distillers who use it. The best aged whiskey barrels are hand selected by this legendary pair themselves and only from the center cut of the rick house – since that’s where the optimal maturation occurs. Adamant about quality, the Russell’s will only use the natural, weather-driven process for maturation – never air conditioned or heated “because it’s the right thing to do.”
“This is Bourbon at its best,” declares Jimmy Russell, Master Distiller. “What is incredibly special about the Russell’s Reserve Single Barrel is that each barrel has its own personality, but still captures the rich, creamy toffee vanilla style of Russell’s Reserve. This bottling celebrates what we love about Russell’s Reserve, but takes it to another level.” Russell’s Reserve Single Barrel delivers a burst of intense vanilla and hints of burnt orange, along with tastes licorice and anise seed, on the palate, culminating with a rich and long finish.
Russell’s Reserve Single Barrel (750ml) will be available nationwide at specialist liquor stores priced at $49.99. It will also be available in select bars and restaurants specializing in fine whiskies.
About Russell’s Reserve
Master Distiller, Jimmy Russell has been making bourbon in Lawrenceburg, Kentucky for more than 58 years and has joined the ranks of the greats when it comes to his uncompromising craftsmanship. Working alongside him is his son, Associate Master Distiller, Eddie, a relative newcomer with 32 years under his belt. Together they create the acclaimed Russell’s Reserve 10 Years Old small batch Kentucky straight bourbon and 6 Years Old Rye. Jimmy has worked at the distillery since 1954 and his devotion to his whiskey making runs in the family blood. His grandfather worked in the distilling business, as did his father before him. His son Eddie Russell now follows in his footsteps. Russell’s Reserve is testimony to the uncompromising approach that comes with over 90 years of combined experience.
About Campari America
Campari America is a wholly owned subsidiary of Davide Campari-Milano S.p.A. (Reuters CPRI.MI – Bloomberg CPR IM). At the heart of Campari America are two legends in the American spirits industry. The first, Skyy Spirits, was founded in San Francisco back in 1992 by the entrepreneur who invented iconic SKYY Vodka. The second is the world-famous Wild Turkey Distillery in Lawrenceburg, Kentucky, where they have been making the world’s finest whiskies since the 1800’s. Both companies were purchased by Davide Campari-Milano and together they form Campari America, which has built a portfolio unrivaled in its quality, innovation and style, making it a top choice among distributors, retailers and consumers. Campari America manages Gruppo Campari’s portfolio in the US with such leading brands as SKYY® Vodka, SKYY Infusions®, Campari®, Wild Turkey® Straight Kentucky Bourbon, American Honey®, Russell’s Reserve®, Glen Grant® Single Malt Scotch Whisky, Cabo Wabo® Tequila, Espolón® Tequila, Ouzo 12®, X-Rated® Fusion Liqueur®, Frangelico®, Cynar®, Carolans Irish Cream®, Irish Mist® Liqueur, Sagatiba® Cachaça and Jean-Marc XO Vodka®. Campari America is also the exclusive US distributor of Bowmore® Islay Single Malt Scotch Whisky, Auchentoshan® Lowland Single Malt Scotch Whisky, Glen Garioch® Highland Single Malt Scotch Whisky, McClelland’s® Single Malt Scotch Whisky, Flor de Caña® Rum, Midori® Melon Liqueur, Hibiki® Whisky, Hakushu® Single Malt Whisky, and The Yamazaki® Single Malt Whisky. Campari America is headquartered in San Francisco, California. More information on the company can be found at www.campariamerica.com, www.facebook.com/campariamerica, Twitter: @CampariAmerica and www.camparigroup.com. Please enjoy Campari America brands responsibly and in moderation. About Gruppo Campari Davide Campari-Milano S.p.A., together with its affiliates (‘Gruppo Campari’), is a major player in the global beverage sector, trading in over 190 nations around the world with leading positions in Europe and the Americas. The Group was founded in 1860 and today is the sixth-largest player worldwide in the premium spirits industry. The Group’s portfolio, with over 50 brands, span spirits, the core business, wines and soft drinks. Internationally-renowned brands include Aperol, Appleton, Campari, Cinzano, SKYY Vodka and Wild Turkey. Headquartered in Sesto San Giovanni, Italy, Campari owns 14 plants and 4 wineries worldwide and has its own distribution network in 16 countries. The Group employs over 4,000 people. The shares of the parent company, Davide Campari-Milano S.p.A. (Reuters CPRI.MI – Bloomberg CPR IM), are listed on the Italian Stock Exchange since 2001. For more information: www.camparigroup.com
TRUE, UNCOMPROMISING BOURBON FOR TRUE BOURBON LOVERS: INTRODUCING THE FIRST RUSSELL’S RESERVE® SINGLE BARREL
LAWRENCEBURG, KY (February 20th, 2013) – When it comes to whiskey making in the United States, Jimmy Russell and his son Eddie are America’s bourbon aristocracy. After an incredible 90 years combined experience distilling award-winning whiskey, the two are rolling out one of their richest and most flavorful bourbons to date: Russell’s Reserve® Single Barrel Straight Kentucky Bourbon Whiskey. This much anticipated bottling at a take-no-prisoners 110 proof is nonchill filtered, resulting in an unparalleled burst of flavor in every sip. As the crowning glory of America’s famed Wild Turkey bourbon family, Russell’s Reserve Single Barrel promises to not only be the choice for bourbon connoisseurs, but it will also be what Jimmy and Eddie reach for time and time again. As they say in Lawrenceburg, “Our experience guarantees yours.”
What makes Russell’s Reserve Single Barrel unique is not only its high proof, but the fact that the whiskey bypasses the chill-filtration process. Chill-filtration is a common process whereby the whiskey is chilled at temperatures below freezing and is passed through an absorption filter thus removing fatty acids and other flavor contributors such as esters and proteins. By avoiding the chill-filtration process, the whiskey is bottled with more flavor compounds and a deeper color which is denoted by an impressive haze when ice or chilled water is added.
Every expression of Russell’s Reserve – both the Bourbon and rye Whiskey – is matured in only the deepest number 4 or “alligator” charred American white oak barrels to ensure the richest flavor and color. Jimmy and Eddie insist on this char level and are among only a handful of whiskey distillers who use it. The best aged whiskey barrels are hand selected by this legendary pair themselves and only from the center cut of the rick house – since that’s where the optimal maturation occurs. Adamant about quality, the Russell’s will only use the natural, weather-driven process for maturation – never air conditioned or heated “because it’s the right thing to do.”
“This is Bourbon at its best,” declares Jimmy Russell, Master Distiller. “What is incredibly special about the Russell’s Reserve Single Barrel is that each barrel has its own personality, but still captures the rich, creamy toffee vanilla style of Russell’s Reserve. This bottling celebrates what we love about Russell’s Reserve, but takes it to another level.” Russell’s Reserve Single Barrel delivers a burst of intense vanilla and hints of burnt orange, along with tastes licorice and anise seed, on the palate, culminating with a rich and long finish.
Russell’s Reserve Single Barrel (750ml) will be available nationwide at specialist liquor stores priced at $49.99. It will also be available in select bars and restaurants specializing in fine whiskies.
About Russell’s Reserve
Master Distiller, Jimmy Russell has been making bourbon in Lawrenceburg, Kentucky for more than 58 years and has joined the ranks of the greats when it comes to his uncompromising craftsmanship. Working alongside him is his son, Associate Master Distiller, Eddie, a relative newcomer with 32 years under his belt. Together they create the acclaimed Russell’s Reserve 10 Years Old small batch Kentucky straight bourbon and 6 Years Old Rye. Jimmy has worked at the distillery since 1954 and his devotion to his whiskey making runs in the family blood. His grandfather worked in the distilling business, as did his father before him. His son Eddie Russell now follows in his footsteps. Russell’s Reserve is testimony to the uncompromising approach that comes with over 90 years of combined experience.
About Campari America
Campari America is a wholly owned subsidiary of Davide Campari-Milano S.p.A. (Reuters CPRI.MI – Bloomberg CPR IM). At the heart of Campari America are two legends in the American spirits industry. The first, Skyy Spirits, was founded in San Francisco back in 1992 by the entrepreneur who invented iconic SKYY Vodka. The second is the world-famous Wild Turkey Distillery in Lawrenceburg, Kentucky, where they have been making the world’s finest whiskies since the 1800’s. Both companies were purchased by Davide Campari-Milano and together they form Campari America, which has built a portfolio unrivaled in its quality, innovation and style, making it a top choice among distributors, retailers and consumers. Campari America manages Gruppo Campari’s portfolio in the US with such leading brands as SKYY® Vodka, SKYY Infusions®, Campari®, Wild Turkey® Straight Kentucky Bourbon, American Honey®, Russell’s Reserve®, Glen Grant® Single Malt Scotch Whisky, Cabo Wabo® Tequila, Espolón® Tequila, Ouzo 12®, X-Rated® Fusion Liqueur®, Frangelico®, Cynar®, Carolans Irish Cream®, Irish Mist® Liqueur, Sagatiba® Cachaça and Jean-Marc XO Vodka®. Campari America is also the exclusive US distributor of Bowmore® Islay Single Malt Scotch Whisky, Auchentoshan® Lowland Single Malt Scotch Whisky, Glen Garioch® Highland Single Malt Scotch Whisky, McClelland’s® Single Malt Scotch Whisky, Flor de Caña® Rum, Midori® Melon Liqueur, Hibiki® Whisky, Hakushu® Single Malt Whisky, and The Yamazaki® Single Malt Whisky. Campari America is headquartered in San Francisco, California. More information on the company can be found at www.campariamerica.com, www.facebook.com/campariamerica, Twitter: @CampariAmerica and www.camparigroup.com. Please enjoy Campari America brands responsibly and in moderation. About Gruppo Campari Davide Campari-Milano S.p.A., together with its affiliates (‘Gruppo Campari’), is a major player in the global beverage sector, trading in over 190 nations around the world with leading positions in Europe and the Americas. The Group was founded in 1860 and today is the sixth-largest player worldwide in the premium spirits industry. The Group’s portfolio, with over 50 brands, span spirits, the core business, wines and soft drinks. Internationally-renowned brands include Aperol, Appleton, Campari, Cinzano, SKYY Vodka and Wild Turkey. Headquartered in Sesto San Giovanni, Italy, Campari owns 14 plants and 4 wineries worldwide and has its own distribution network in 16 countries. The Group employs over 4,000 people. The shares of the parent company, Davide Campari-Milano S.p.A. (Reuters CPRI.MI – Bloomberg CPR IM), are listed on the Italian Stock Exchange since 2001. For more information: www.camparigroup.com
Midleton announced via press release last week the release of a new single-cask whiskey expression. It should be noted that each bottling is matured in aged and charred bourbon barrels, which we anticipate will add an enjoyable complexity to the drink. The bottles used for the new expression resemble the bottle of the Midleton Very Rare whiskey, the most exclusive product coming from Midleton.
MIDLETON LAUNCHES EXCLUSIVE SINGLE POT STILL SINGLE CASK WHISKEYS
Irish Distillers Ltd has reinforced its commitment to rejuvenating the Single Pot Still whiskey style with the release of ten exclusive Single Pot Still single cask whiskeys under the celebrated Midleton brand.
The new expressions highlight the complexity, elegance and balance associated with the Midleton range and have been released exclusively to key accounts in Ireland, France, Germany and the UK.
The new releases follow the launch of Irish Distillers Ltd’s first Single Pot Still single cask customer exclusive at the Celtic Whisky Shop, in November 2010, which saw the retailer sell out of its limited bottle. This success has led Irish Distillers Ltd to extend the initiative to six retailers across Europe and now also includes James Fox Cigar and Whiskey Store, Dublin Airport, La Maison du Whisky, Irisch Lifestyle and The Whisky Exchange. Each retailer is offering their customers between one and three expressions bearing the name of the retailer, the cask number and the Midleton brand name.
Each bottling has been matured in ex-bourbon casks, true to the Midleton style, which have been charred and seasoned with bourbon. The individual casks, which were laid down between 1991 and 1999, have yielded, on average, 185 bottles – making the range highly collectable. Each expression is presented in a premium bottle, following the same design cues as Midleton Very Rare, the most exclusive whiskey produced at The Midleton Distillery.
Casks #7102 and #53735 are exclusive to La Maison du Whisky in Paris and illustrate the individuality of the Midleton Single Pot Still single cask releases. Bonded in 1999, cask #53735 has a light Single Pot Still style with a nose of delicate spice, perfumed rose petal with a touch of garden mint, while cask #7102, bonded two years earlier, is an example of the heavier Single Pot Still style with a balanced nose of spices, herbs and wood. Each of the ten expressions enjoys a long finish, which is typical of the Midleton range.
Barry Crockett, Master Distiller at Midleton Distillery, says: “The Midleton brand name is synonymous with excellence in craftsmanship and the extension of the Single Pot Still single cask releases has allowed us to further showcase the quality of the Single Pot Still style to whiskey connoisseurs, who eagerly anticipate opportunities to taste Midleton whiskeys. The response to the release of cask #71578 in 2010 was phenomenal, so I anticipate a similar reaction this year and look forward to discussing each cask with Single Pot Still whiskey advocates.”
The Irish whiskey category has experienced a near 8% compound annual growth rate between 2005-2010 and its annual 4.9m case sales is expected to reach 7.9m cases by 2016*. Category growth has been boosted with a resurgence in the popularity of the Single Pot Still Irish whiskey style, led by Irish Distillers Ltd. In 2012, work began on a €200 million expansion of Midleton Distillery, significantly increasing its production capability and capacity.
Irish Distillers Group was formed in 1966, when a merger took place between Irish whiskey distillers John Power & Son, John Jameson & Son and the Cork Distillery Company. In an attempt to reverse the decline in Irish whiskey sales, the board of directors decided to close the existing distilleries in Cork and Dublin, and to consolidate production at a new purpose-built facility.
A site alongside the existing distillery in Midleton, Co. Cork was chosen as the location for the new distillery, as there was no room for expansion in Dublin. Both the Old Jameson Distillery and the Old Midleton Distillery currently operate as visitor centres attracting over 330,000 visitors annually. Following an early unsolicited takeover offer and one of the most protracted battles in Irish corporate history made by GrandMet, Allied-Lyons and Guinness, Irish Distillers Ltd was taken over by Pernod Ricard in June 1988 with the support of the management and employees.
About Midleton Single Pot Still Single Cask Irish Whiskeys
Celtic Whiskey Shop, James Fox Cigar and Whiskey Store, Dublin Airport, La Maison du Whisky, Irisch Lifestyle and The Whisky Exchange are each offering between one and three Midleton single cask Single Pot Still Irish whiskeys to their customers. Each expression bears the Midleton brand name, the name of the retailer, the cask number, the date of bonding and the warehouse reference number.
Our friends over at Pedro Martin Cigars have announced the release of their new smart-phone app. The app will allow users to learn more about Pedro Martin cigars, find retail locations, and get news about Martin Family cigars.
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February 21, 2013 (Gilbert, Ariz.) — Itxtdeals, a leader in SMS Text message marketing and Smartphone app developing, has been chosen to create the Pedro Martin Cigars Mobile App available today on both Android and IOS platforms.
Pedro Martin Cigars is releasing two new cigars this year: the Casa Martin and the Limited Pedro Martin. “This year is very special,” Maria Martin said, with her father Pedro Martin being recognized at the No Joke Smoke 2013 in Hawaii during its event titled “Remembering the Legends”.
Pedro Martin Cigars has brought “the spirit of the old world together with the strength of the new world” joining in the mobile arena was a natural progression to its marketing platform. The App allows its users to learn about each Pedro Martin Cigar, and it allows the user to find a retail location and keep up with social media.
Pedro Martin passed away in 2010 at the age of 81, but his legacy lives on in the cigars that bear his name and the woman who makes them. Today, Martin Family of Cigars is run by his daughter Maria Martin, an accomplished cigar maker in her own right who learned her craft at her father’s side and inherited both his skill as a master blender and his uncompromising standards of quality.
Maria Martin mentioned how it is an honor to be one of the few women in the cigar industry, however she never forgets her father and what he accomplished. Maria has agreed to be a keynote speaker this year at the No Joke Smoke 2013 Event. The event is focused on the pioneers of the cigar industry.
Our friends at La Hoja cigars announced recently via mailing list the launch of Havna Night at Papa Juan Cigar Co. There will be drinks, Hoja de Flores cigars, music, and generally great times for everyone who comes.
The event will be hosted every 2nd and 4th Wednesday of the month – so if you miss the first edition, you can always make another. There will also be a Domino double 9 tournament at the event for those interested.
Did you see the trainwreck? About a week ago, the management of Maker’s Mark announced to liquor store owners that they would be watering down the original Maker’s Mark recipe to keep up with rising demand (presumably in emerging economies like China). The new mixture, said management, would taste virtually the same but have an alcohol content of about 3% less.
In other words, the company would sacrifice quality and tradition for a few extra bucks.
As anyone who read the announcement would guess – fans went bat-shit crazy on Twitter, Facebook, and email. Maker’s Mark responded the way any sane company would and promptly apologized on Sunday via Facebook, with COO Rob Samuels saying “You spoke. We listened. And we’re sincerely sorry we let you down.” Fans were appeased, but Maker’s damaged their brand.
The thing I can’t seem to understand is, how did these guys not see the backlash coming? I spoke with the owner of Downtown Cellars on Liberty St. in Manhattan’s Financial District, and he said that he couldn’t care less if the alcohol content was dropped slightly as long as taste remained the same. What most everyone would acknowledge though is that perception often creates reality, and when Maker’s Mark fans felt the product that they recommend to friends was being diluted, they revolted. This is especially true in the luxury goods industry, where consumers don’t pay for ingredients, they pay for status.
I think the main point here is, if you in company management and you decide to change your core competency, in this case, the recipe that makes you world famous – think again. When firms like Instagram announce that they’ll sell user photos, they should have thought again – and their users forced them to.
The management at Maker’s could have saved themselves and their fans a lot of heartache if they had tested their announcement beforehand using surveys and focus groups. If they had done this, they might have seen it coming.
Cigars | Wine | Whiskey | Live Band | Networking | Hors d’oeuvre
CONCORD events – The Winter Edition HD
Saturday, March 2nd, 2013 8pm – 12am
The Concord Gardens | 181 Halsey St. | Brooklyn, NY 11216
Celebrate the end of Winter’s icy grasp, and welcome the warm embrace of Spring, in style!
Join us for a relaxing evening in an intimate and sophisticated atmosphere, where you will sample some of the finest scotch and cigars, as well as whiskey and wine selections that have been expertly chosen to compliment a delightful assortment of delicacies, all for your pleasure.
Your host, Sherwin Bobb, Owner and Proprietor of Bigeye Market Solutions & Technologies Group, also invites you to join him in the celebration of his birthday! He can think of no finer way to add another candle to his cake, than with good food, drinks, and conversation; and to be in the company of friends, both old, and new.
Well known and respected whiskey aficionado David Bailey will share his years of understanding and expertise regarding the evening’s beverage selections, and finetobaccoclub.com/ member, David Alicea, will take the group on a brief walk-through of cigar history and etiquette.
The Antonio Dangerfield Quartet will play live jazz all evening, for your enjoyment, and advance tickets to this exclusive event are available to be purchased online. Details follow. For a night this elegant, the dress code is naturally Cocktail Attire, no exceptions will be made. Both indoor and outdoor areas are heated, and friendly to smokers and non-smokers alike.
General parking is available. If you wish to take the train:
Take the A train to Nostrands Ave, and walk one block to Halsey.
Make a right onto Halsey, address is one block away, on your left.
Don’t miss the opportunity to attend what will surely be one of the most interesting and entertaining events of the season! If you have any questions, please call: 347.327.7295.
RSVP to concord.event@gmail.com or RSVP via eventbrite, and secure your invitation today!
$35 – GENERAL ADMISSION INCLUDES:
One cigar
2 hour whiskey and wine pairing, from 8:30pm to 10:00pm
Specially selected hors d’oeuvres
Live entertainment
$45 – PREMIUM ADMISSION INCLUDES:
All of the above, but with unlimited cigars.
February 11, 2013 (Basel, Switzerland) — Finding time to chill out can sometimes be a challenge. Davidoff’s new “Short Pleasures” Assortment responds to the rising need of aficionados to be able to enjoy a short, pleasing break in their hectic everyday lives. The assortment of four cigars composed of the Davidoff “Grand Cru” No. 5, Davidoff “Entreacto”, Davidoff “Millennium Blend” Short Robusto and Davidoff “Puro d’Oro” Gorditos create a symphony that allows the right cigar to be enjoyed at the right time. Thanks to the different cigar formats and strengths, the modern bon viveur can choose, from mild to full body, the appropriate cigar for his chill-out moments.
The innovation of the assortment is especially strengthened through the addition of a new cigar, the “Puro d’Oro” Gorditos which combines boldness and richness in a short format with a 58 ring gauge and 3 3⁄4′′ providing an intense smoking pleasure in a relatively short period of time.
Kick back and relax, escape and get inspired. Enjoy your free time or short breaks with full draws, experience pleasure in a brand new way: this is what defines time well spent. Here Davidoff cigars play a decisive role.
Not only an ideal gift, but also perfect for combining efficiency and pleasure, the Davidoff “Short Pleasures” Assortment shapes personal and professional lives and plays an active part in them. This makes luxury accessible in everyday life, between meetings and while travelling.
The Davidoff “Short Pleasures” Assortment, the innovative trailblazer for the modern cigar experience, will be available as a limited edition at selected tobacconists from beginning of March 2013.
Davidoff Short Pleasures Assortment Davidoff “Puro d’Oro” Gordito
Wrapper Dominican Republic (Yamasá)
Binder Dominican Republic
Filler Dominican Republic
Aroma Strong flavor
Davidoff “Millenium” Blend Short Robusto
Wrapper Ecuador
Binder Dominican Republic
Filler Dominican Republic
Aroma Medium flavour
Davidoff “Grand Cru” No. 5
Wrapper Ecuador
Binder Dominican Republic
Filler Dominican Republic
Aroma Mild to medium flavour
Davidoff “Entreacto”
Wrapper Ecuador
Binder Dominican Republic
Filler Dominican Republic
Aroma Mild
Price $ 45.60-
February 11, 2013 — Since its birth in 1875, Romeo y Julieta has become one of the best-known brands of Habanos. The brand is particularly appreciated by enthusiasts who appreciate balanced blends with excellent aroma. Habanos, s.a. is pleased to introduce the first Reserva created by this brand after more than 135 years of history.
For the creation of this Reserva of Romeo y Julieta, the best tobacco leaves from the Vuelta Abajo* area (D.O.P.) in the Pinar del Río* region (D.O.P.) of Cuba harvested in 2008 are selected. All the leaves used in this Habano, filler, wrapper, and cap, were aged in a long and careful process lasting at least 3 years.
These leaves were carefully monitored for at least 3 years, cared for in a controlled evolution guiding the aging of these precious leaves. Finally, in the master hands of the expert cigar rollers who create Romeo y Julieta, they change shape to become a unique Habano that will satisfy the tastes of the most demanding Habanos lovers.
The emblematic Churchill vitola, maybe the most historical of the brand, has been chosen for this unique production cycle that comprises the first Reserva of Romeo y Julieta.
In addition, solely for this occasion, the historic Romeo y Julieta band sported by Churchill vitolas for decades has been resurrected, and will be combined with a second band indicating the Reserva status of these Habanos.
The entire process used in creating these Reserva respects the selection criteria expected of a unique product: from the long, careful process of aging the best tobacco from Vuelta Abajo* (D.O.P.) for at least 3 years to the tasting committee comprised of more than 50 experts who have supervised the blend selected to guarantee a unique flavor, harmonious, balanced, and aromatic.
The Reserva of Romeo y Julieta is a unique product with an extremely limited production run of only 5,000 numbered cases, each containing 20 units.
Brands: Romeo y Julieta
Commercial name: Churchills Reserva Cosecha 2008
Factory name: Julieta No. 2
Measures: Cepo 47 (18,65 mm) x 178 mm in length
Presentation: 5.000 individually numbered exclusive cases with 20 units each.
February 13, 2013 (Glen Allen, Va.) — The new General Cigar website, www.cigarworld.com has just gone live! While the name’s the same, the site has been completely redone. The folks at General Cigar spent almost a whole year developing it.
Think of the new Cigar World as a digital cigar lounge. It’s got cool interactive features like a virtual humidor and a cigar bomb component, and it gives cigar lovers the chance to interact and voice their opinions.
Cigar World also brings General Cigar to life, with detailed information on the company and their portfolio of products. It includes biographies of the artisans who make their cigars.
Other new features of the site include an education section, which will come in handy for those of you who need to brush up on their cigar knowledge.
The site also has a section devoted to lifestyle content. It’s called CW World Magazine and it includes articles on wine and spirits, men’s apparel, sports, electronics and more. CW Magazine is easy to locate on cigarworld.com. Just find CW Magazine on the main navigation, and click to get there.
To celebrate the launch of the site, General Cigar is running a contest called the 30 Days of Giveaways. Cigar World humidors, autographed boxes and other prizes are available. Just create a profile on the site, and you’re entered to win. Visit www.cigarworld.com to get in on the action.
